Privacy Policy
Effective Date: April 27, 2026
Architected Relations ("Architected Relations," "Arcrel," "we," "us," or "our") respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, disclose, and safeguard information when you visit our website, interact with our advertisements (including ads served through Meta platforms such as Facebook and Instagram), submit a form, schedule a consultation, or otherwise engage with our services.
By using our website or submitting information to us, you agree to the practices described in this Privacy Policy.
1. Information We Collect
1.1 Information You Provide Directly
We collect information that you voluntarily provide when you:
- Submit a contact form, lead form, or request a consultation
- Click on a Meta (Facebook or Instagram) advertisement and complete a Lead Ad form
- Subscribe to our email list, newsletter, or marketing communications
- Schedule a call or appointment with our team
- Engage with our AI receptionist, chatbot, or messaging tools
- Become a client or prospective client of Architected Relations
This information may include your name, business name, email address, phone number, mailing address, website URL, service area, business type, and any details you choose to share regarding your goals or needs.
1.2 Information Collected Automatically
When you visit our website, we may automatically collect certain information, including:
- IP address and approximate geographic location
- Browser type, operating system, and device information
- Referring URL and pages viewed on our site
- Date, time, and duration of your visit
- Cookies, pixel tags, and similar tracking technologies
1.3 Information from Third Parties
We may receive information about you from third-party advertising platforms (such as Meta, Google, and TikTok), analytics providers, and lead generation partners when you interact with our ads or campaigns hosted on those platforms.
2. How We Use Your Information
We use the information we collect for the following purposes:
- To respond to inquiries and provide requested information about our services
- To deliver, manage, and improve our products and services
- To schedule consultations, appointments, and client meetings
- To send marketing communications, newsletters, and follow-up messages (where permitted by law)
- To run, optimize, and measure the performance of advertising campaigns, including campaigns on Meta platforms
- To create lookalike audiences and retarget website visitors through advertising platforms
- To analyze website traffic, user behavior, and campaign effectiveness
- To prevent fraud, enforce our terms, and comply with legal obligations
3. Cookies and Tracking Technologies
We use cookies, pixels, and similar technologies to recognize you, remember your preferences, and analyze how our website is used. The technologies we may use include:
- Meta Pixel (Facebook Pixel): Tracks user actions on our website to measure ad performance and build retargeting and lookalike audiences.
- Google Analytics: Helps us understand how visitors interact with our website.
- Google Ads & Conversion Tracking: Measures the effectiveness of search and display advertising.
- Session and functional cookies: Enable core website functionality.
You can control or disable cookies through your browser settings. You may also opt out of personalized advertising through tools such as the Digital Advertising Alliance, the Network Advertising Initiative, and your Meta ad preferences.
4. How We Share Your Information
We do not sell your personal information. We may share your information with the following categories of recipients:
- Service providers: Vendors who help us operate our business, such as CRM, hosting, email marketing, scheduling, payment processing, and analytics providers.
- Advertising platforms: Platforms such as Meta, Google, and similar networks for the purposes of ad delivery, measurement, retargeting, and audience creation.
- Professional advisors: Attorneys, accountants, and other advisors as needed.
- Legal and regulatory authorities: When required by law, subpoena, or other legal process, or to protect our rights, property, or safety.
- Successors in interest: In connection with a merger, acquisition, financing, or sale of business assets.
5. Meta Lead Ads and Advertising Disclosures
If you submit information through a Meta Lead Ad (Facebook or Instagram), that information is collected by Meta and transmitted to us. We use this information to follow up with you regarding your interest in our services. Meta's handling of your information is also governed by Meta's own privacy policy, which can be reviewed at facebook.com/privacy/policy.
You may receive follow-up communication from us by email, phone, or SMS based on the contact details you provide. You can opt out at any time using the instructions in Section 8.
6. SMS and Phone Communications
If you provide your phone number, you consent to receive calls and text messages from Architected Relations related to your inquiry, appointments, or services. Message and data rates may apply. You can opt out of SMS communications at any time by replying STOP to any message.
7. Data Retention
We retain personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, comply with our legal obligations, resolve disputes, and enforce our agreements. When information is no longer needed, we securely delete or anonymize it.
8. Your Rights and Choices
Depending on your location, you may have the following rights regarding your personal information:
- The right to access the personal information we hold about you
- The right to request correction or deletion of your personal information
- The right to opt out of marketing communications
- The right to opt out of the sale or sharing of personal information (we do not sell personal information)
- The right to limit the use of sensitive personal information
- The right to non-discrimination for exercising these rights
To exercise any of these rights, contact us using the information in Section 12. You can also unsubscribe from marketing emails by clicking the "unsubscribe" link in any marketing email we send.
9. California Residents (CCPA/CPRA)
If you are a California resident, you have specific rights under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA), including the rights described in Section 8. We do not sell your personal information as defined under California law. To submit a verifiable consumer request, please contact us using the details below.
10. Children's Privacy
Our website and services are not directed to children under the age of 13, and we do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us so we can delete it.
11. Data Security
We use reasonable administrative, technical, and physical safeguards to protect personal information from unauthorized access, disclosure, alteration, or destruction. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.
12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we update this policy, we will revise the "Effective Date" at the top of the page. We encourage you to review this Privacy Policy periodically.
13. Contact Us
If you have questions about this Privacy Policy or wish to exercise any of your rights, please contact us:
Architected Relations Email: info@arcrel.com Website: www.arcrel.com Location: Sacramento, California, United States
